Briefly in English
More subscribers than farms in Finland: 84 000 subscribers, 64 175 farms.
Comes out 3 times a week. A broadsheet of 22 pages on the average.
Kantri is a magazine that comes out one a month with a circulation of 86 000 copies. It covers rural lifestyle, hobbies and phenomena with a slightly different touch than the daily.
Special edition Metsänomistaja ("The Forest Owner")
has a circulation of 321 000 copies and has 566 000 readers.
It is delivered 4 times a year to all who own a forest plot of 5 hectares or more.
Maaseudun Tulevaisuus was first published in 1916. (That was one year before Finland proclaimed herself independent, or the Farmers Union was founded.)
Maaseudun Tulevaisuus is published by Viestilehdet Oy, which is owned by Farmers’ Union MTK.
Maaseudun Tulevaisuus is independent from political parties.
Editorial staff: 31 journalists, 3 photographers, 2 graphic designers.
Correspondent in Brussels since 1995 – from the first day of Finland’s EU membership.
More information
Editor-in-chief
Lauri Kontro
firstname.lastname@mt1.fi
Managing news editor
Jussi Martikainen
firstname.lastname@maaseuduntulevaisuus.fi
Marketing director
Olli Kantola
firstname.lastname@viestilehdet.fi
Viestilehdet Oy
PL 440
FI–0010 Helsinki
Managing director
Heikki Laurinen
firstname.lastname@viestilehdet.fi
Vice managing director
Soili Teikari
firstname.lastname@viestilehdet.fi
Readership of main Finnish newspapers in 2009
- Helsingin Sanomat 951 000
- Aamulehti 310 000
- Maaseudun Tulevaisuus 309 000
- Turun Sanomat 250 000
- Kauppalehti 229 000
Source: KMT 2009, National Media Research
Subscriber numbers of main Finnish newspapers in 2008
- Helsingin Sanomat 412 421
- Aamulehti 139 130
- Turun Sanomat 111 845
- Kauppalehti 86 654
- Maaseudun Tulevaisuus 84 254
- Kaleva 81 716
- Keskisuomalainen 73 559
- Savon Sanomat 65 056
Source: LT 2008, National Media Research